Dongfeng Commercial Vehicles, together with Dongfeng Import & Export Company, has launched three new models in Riyadh, Saudi Arabia. The new lineup includes the DONGFENG KL tractor, the DONGFENG KC mixer truck, and the DONGFENG KC dump truck. These models are designed specifically for the Saudi market and show Dongfeng’s strong commitment to expanding its presence in the country.

Senior executives from Dongfeng attended the launch event, including Zhang Xiaofan, General Manager of Dongfeng’s Commercial Vehicle Division and Chairman of Dongfeng Commercial Vehicles; Liu Licheng, General Manager of Dongfeng Commercial Vehicles; Yang Tao, Deputy General Manager of Dongfeng Import & Export Company; and Zhang Da, Assistant General Manager of Dongfeng Commercial Vehicles.

In 2025, Dongfeng Commercial Vehicles will continue to work closely with Dongfeng Import & Export Company. With this launch as a starting point, both sides will cooperate with local partners in Saudi Arabia to support the modernization of the region’s transport and logistics industries.

The three new products are built on Dongfeng’s latest technology platform and upgraded for the local operating environment. They offer stronger power, better reliability, and improved fuel efficiency. Dongfeng will keep investing in localized operations and technological innovation to provide vehicles that perform well under high temperatures, heavy loads, and demanding conditions. The company will also strengthen its after-sales service to enhance its competitiveness in Saudi Arabia and support the sustainable development of local transportation.

Dongfeng’s partner in Saudi Arabia is a well-known company with more than 40 years of experience in the transport and logistics industry. With strong market channels, service capabilities, and brand influence, the partnership will help expand Dongfeng’s sales and service network in the country, offering customers integrated solutions covering vehicle sales, spare parts, and after-sales service.

During the event, Dongfeng’s research team also carried out field studies in Saudi Arabia and across the Middle East. They looked into local competition, marketing systems, and service networks, and held discussions with partners. The two sides later signed a cooperation agreement.

Source : www.chinatrucks.org

Editor : Sky

Views : 4959

Tags : Dongfeng Saudi Arabia